At 10:00 am on January 1, 2022 (New Year’s Day), the opening ceremony of the “Chinese” New Concept Poster Exhibition and the “New Chinese People·Chinese Temperament” forum was grandly opened at the Lingnan Impression Park Art Museum in Guangzhou!
The “Chinese” New Concept Poster Exhibition is curated by the famous art design master Zeng Zhenwei, sponsored by the Guangdong Packaging Technology Association and the Design Professional Committee of the Guangdong Packaging Technology Association, and jointly hosted by Guangzhou Lingnan Impression Park and the Design Professional Committee of the Guangdong Packaging Technology Association.
This exhibition targeted the design of 33 top designers from 17 regions across the country to create theme posters with the new concept of “Chinese”. The event aims to encourage designers to develop design views from the metaphysical level through poster creative design, and think about the visual connotation of the new concept of “Chinese” from the perspective of sociology, anthropology, and national politics, showing the designer’s cognitive interpretation and image expression of the contemporary concept of “Chinese”.
The “Chinese” New Concept Poster Exhibition
Series of Activities-Opening CeremonyCinema
Attendance to the opening ceremony were Lin Hengfeng, Chairman of Guangzhou Impression Culture Tourism Development Co., Ltd., Zeng Zhenwei, Chairman of the Design Professional Committee of Guangdong Packaging Technology Association, Zhong Minghua, Dean of the School of Education of Sun Yat-sen University, Fang Xiaocong, Music Consultant of the 3rd Asian Youth Conference, Peng Wenbin, Artistic Director of Guangzhou International Art Expo, Li Cheng, Cultural Program Producer of Guangdong Radio and Television Station, Yang Binping, Founder of Youzhi Culture Creativity, and Founder of Guangdong Packaging Technology Association KomikWu Liming, Secretary-General of the Planning Professional Committee, He Haoyu, Executive Deputy Secretary-General of the Design Professional Committee of Guangdong Packaging Technology Association, and friends from the art world, design industry, educational institutions, research associations, associations and enterprises.
*Girl Speech▼Mr. Lin Hengfeng, Chairman of Guangzhou Impression Culture Tourism Development Co., Ltd., delivered a speech
▼Mr. Zeng Zhenwei, Chairman of the Design Professional Committee of Guangdong Packaging Technology Association, delivered a speech
*Award ceremony
This poster design exhibition has set up one gold, silver and bronze award each, and five awards for the review; after two rounds of strict and fair Cinema reviews (Peng Wenbin, Zeng Zhendong, Ji Rong, Xiao Jing, Liu Yuzheng, Wu Liming, Yao Cong, He Yalong, and He Haoyu), the awards for this poster exhibition have been released.
▼Online review record
(Note: In order to ensure the fairness and justice of the award selection, the works of the association members are only exhibited and not participated in the award)
The following is the list of winning works, Gold Award, Listen to the Dragon’s Roar,Komiks (Deng Wei Yueyang) Silver Award, Harmony and Middle Way” (KomiksHan Rongxun·Hefei) Bronze Award “Only a country has a family” (Yellow River·Haikou) Jury Award “The Messenger in White” (Zhou Yubin·Changsha | Yellow River·Haikou) “Union and Different” (Dry Tree·Guangzhou) “Harmony” (Caoyang·Changsha) “Cooperation as a Dragon” (Yellow River·Haikou) “New China” (Lu Xing·Beihai) 
▲Certificate of Honor is issued to the winners
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Academic Committee issuing appointment letters
The “Chinese” new concept poster works exhibition Academic Committee is the “strongest brain” of this event, composed of six well-known experts and scholars in the fields of sociology, philosophy, culture and art, music, and design.
—The Design Expert Group Certificate Awarded “Chinese” New Concept Poster Exhibition invites 33 top designers from the industry to form a strong design expert group. In the face of complex social problems, how can designers use design to express their thoughts and opinions to form a deeper social impact? The designers of the Expert Group used multi-dimensional visual design art language to jointly create this new concept cultural and artistic space, drawing a new look of Chinese people in the new era. 
Girls took a group photo at the opening ceremony
The “Chinese” New Concept Poster Exhibition Academic dialogues on “New Chinese People·Chinese Temperament” in the series of activities, Zeng Zhenwei and five scholars and experts, Zhong Minghua, Fang Xiaocong, Peng Wenbin, Yang Binping and He Haoyu, brought wonderful academic dialogues from their own professional and experiences around the theme of “New Chinese People·Chinese Temperament”. Six experts and scholars with outstanding achievements in the fields of sociology, philosophy, culture and art, music, design, etc. formed a “design·cross-field” dialogue, and explained their understanding and cognition of the contemporary meaning of “Chinese” through different fields and angles, and told the rich stories of “Chinese” on how to spread the cultural image of “Chinese”, and combined with their respective Cinema major put forward opinions. ▼Academic conversation 
▼The wonderful collision of views on the forum, and the audience concentrated on it.
The poster exhibition of “Chinese” new concepts through multi-angle and diversified interpretation of contemporary “Chinese”, using art design as a visual communication medium, presenting a diverse, colorful, sunny and positive new image of contemporary Chinese, which plays a positive role in promoting the Chinese people’s construction of their own identity, national identity, and national confidence. This is a joint voice that gathers the power of Chinese design. Exhibition works Xing � Reward Gold Award “Listen to the Dragon’s Roar” Deng Wei-Yueyang
Combined with the image of “the descendant of the dragon”, the dragon roar shows the unchanging spiritual outlook of the Chinese people since ancient times to the present. Countless blocks show the thickness and accumulation of China for five thousand years. In the historical context of more than five thousand years, there are soaring and hidden things, but the Chinese dragon’s recognition has never changed. The Chinese will remain the descendant of the dragon. Indeed, China’s goal has never surpassed the United States, but constantly surpassing itself and becoming a better China. Contemporary China People are moving towards the great rejuvenation of the Chinese nation with increasingly confident steps and increasingly high attitude. Silver Award “Harmony and Middle Way” Han Rongxun-Hefei
The spirit of the Chinese nation is the value orientation, thinking mode, moral norms, spiritual temperament, etc. formed and recognized by all ethnic groups in their long-term common life and social practice, and gradually shaped a lasting and stable Chinese spirit. Harmony and the Middle Way are the two core values of the Chinese spirit, which flow deeply in the blood of the Chinese people. The series of posters adopts the font reorganization of the Chinese characters “Chinese people” and “harmony” and “middle way”, expressing the peaceful and brilliant lifestyle, attitude towards life and realm of life of the Chinese people, and expressing the peaceful and brilliant lifestyle, attitude towards life and realm of life.To achieve the contemporary value of China’s excellent traditional culture. Bronze Award “Only a Country has a Home” Yellow River-Haikou
General Secretary Xi Jinping mentioned at the 2018 Spring Festival Gala that “the foundation of the world lies in the country, and the foundation of the country is at home.” “Home and country feelings” are one of the basic connotations of China’s excellent traditional culture. The so-called “family and country feelings” is the idea and concept that the subject recognizes the community and promotes its development. The traditional Chinese character “国” and some graphic shapes of “国” in the work show the relationship between the family and the country. Home is not just our personal home, it is the smallest country, and the country is thousands of homes. Only with a family can you have a country, and only with a country can you have a family. A small family is connected to everyone and the country.
Judgement Awards “The Messenger in White” Zhou Yubin-Changsha｜Yellow River-Haikou
The angels in white in China are one of the most representative people in China. They use their retrograde actions to guard the lives of the people and the peace of the country. “Harmony but Different” Dead Wood (Tong Yanan) – Guangzhou
Little bits of bright color blocks are densely spread on the picture, just like people full of passion. The vibrant Chinese people gather together to form a vibrant and beautiful scenery. Different colors represent different people, and they are also portrayals of the wonderful and diverse Chinese people now, symbolizing the integration of Chinese people into different civilizations, different ideas, and different dreams in the world, and unity.href=”https://funnybookish.com/”>Cinema keeps climbing upward. It reflects the Chinese people integrating the world into different worlds and achieving great harmony. Chinese people should not shine alone in a bright moon, but should shine among the stars, gather colorful colors, and work together.
“Harmony” Cao Yang-Changsha
The modern transformation and innovative development of the “Harmony” cultural gene have become one of the most secure influence factors in China in a sense. This impact is long-term and sustainable. It fundamentally regulates the thinking and consciousness of contemporary Chinese people, making China an important force and realistic support for world peaceful development. “Harmony” is consistent with the universe view of the unity of man and nature, the world view of harmony among all nations, the view of harmony and different countries, the view of harmony and different countries, the view of family harmony and morality of kindness in all aspects, affects every Chinese, as well as the construction of Chinese social system and its social governance.
“Cooperation as a Dragon” Yellow River-Haikou
Two hands with different skin colors fuse together to present the image of a dragon, meaning that Chinese people can achieve a career when they cooperate with each other. “New China” Lu Xing-Beihai
With China’s rapid economic and cultural development, the new China has been completely renewed, riding on the stairs and tracing on the sunshine. Whether it is the dazzling new construction, the new ideals and new goals, or the prosperous cultural confidence, we are all creating our brand new China in all aspects. I hope our motherland will set sail in the wind and get better and better.
Other exhibited works Komiks
(No ranking is not distinguished between before and after)
“Chinese Spirit” Zhang Xuwei-Jiaxing
“The Chinese in the wind and fire” Zhang Yulian-Macao
“The Chinese’s “harmony, harmony, and diligence”” Zeng Delin-GuangzhouBabaylan
“The upright Chinese” Xu Kai-Shanghai
“Oriental Lion Waking” Chen Jianshan-Foshan
《Wukong》 Shala Huang Yitao-Guangzhou
《Chinese Red 1949-2021》 Sha Feng-Suzhou
“The Spirit of the Centennial Red Boat” Xu Wei-Shenyang
“The Road to Revival” Xiong Yaohui-Wuhan
“China & World” Yan Wenhong-Changsha
《Self-improvement》 Poplar Eucalyptus-Xinjiang
“Everyone” Liao Yunsheng-Dalian
“Chinese” Li Jiasi-Guangzhou
Natural Program Zhou Mingde-Guangzhou
“Hehe” Zhou Binzhong-Guangzhou
“Tough forging” Pan Xin-Guangzhou
“Love the Motherland” Yellow River-Haikou
“China Superman” Feng Jianjun-Shenzhen
“Watch the Face””Assisted by Chen Zanwei-Guangzhou
“Xiangyun No. 53” Huang Qifan-Guangzhou
“China Heart-DragonKomiks“Yu Guang-Shenzhen
“Tiger and Tigers” Liang Hui-Guangzhou
“”Man” but Different” Feng Zihao-Guangzhou
“Change Trilogy: Bronze, Silver, Gold” He Haoyu-Guangzhou
“Fu Lu Shou”Series Posters》Wu Liming-Guangzhou
“Chinese” Zeng Zhenwei-Guangzhou
“Inheriting China” Zeng Zhenwei-Guangzhou
“Stars Chinese” Zeng Zhenwei-Guangzhou
The first national tour stop of the Chinese New Concept Poster Exhibition – Guangzhou Lingnan Impression Park Station, was successfully opened. Thank you to all scholars, experts and designers for their strong support and the hard work of the working group. The exhibition will last from January 1, 2022 to February 18. Everyone is welcome to visit the exhibition.
The wonderful continues! Exhibition from January 1 to February 18, 2022 location Lingnan Impression Park Art Museum, Outer Ring Road, University Town, Panyu District, Guangzhou
—————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————- What is the new impression that the “Chinese” in the new era gives to the world? How are the Chinese in today’s era different from those in the past? How to move the Chinese from the old form of cognitive impression to a brand new image? How to solve cognitive troubles? How to inspire young Chinese people to go to the world with confidence. How to make the world re-understand the “Chinese”? The designer will draw the new cognitive image of the “Chinese” from the spiritual level, from the perspective of the contrast between the new and old impressions, from the level of contribution and inspiration to the world. “Chinese”Komiks is no longer a single yellow skin, dark eyes, and dark hair, but a new collective force for progress with the world.
———————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————– href=”https://funnybookish.com/”>BabaylanVisual Design Zeng Zhenwei, Zang Qi, Pan Jingyi, Zhou Jinjia, He Juchi, Li Yueyi, Zhu Hailan Promotion Wu Liming, He Haoyu, He Yalong, Yang Binping, Liu Yuzheng, Li Xiaoqi, Zang Qi Forum Academic Host Zeng Zhenwei Academic Committee Zhong Minghua, Liu Pingyun, Fang Xiaocong, Peng Wenbin, Yang Binping, He Haoyu Design Expert Group Chen Jianshan (Foshan) Cao Yang (Changsha) Chen Zanwei (Guangzhou) Deng Wei (Yueyang) Dong Jin (Taiyuan) Feng Jianjun (Shenzhen) Feng Zihao (Guangzhou) Huang He (Haikou) Huang Yitao (Guangzhou) Huang Qifan (Guangzhou) Hu Yang (Xinjiang) Han Rongxun (Hefei) Tong Yanan (Guangzhou) Liang Hui (Guangzhou) Liao Yunsheng (Dalian) Lu Xing (Beihai) Li Jiasi (Guangzhou) Pan Xin (Guangzhou) Sha Feng (Suzhou) Wu Liming (Guangzhou) Xu Kai (Shanghai) XuWei (Shenyang) Xiong Yaohui (Wuhan) Yan Wenhong (Changsha) Yu Guang (Shenzhen) Zhou Yubin (Changsha) Zhou Binzhong (Guangzhou) Zhou Mingde (Guangzhou) Komiks Zhang CinemaXu Wei (Jiaxing) Zeng Delin (Guangzhou) Zhang Yulian (Macao) Zeng Zhenwei (Guangzhou) ————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————- href=”https://funnybookish.com/”>Cinema Planning Commission, Guangdong International Channel, Greater Bay Area Research Institute, Guangzhou Academy of Fine Arts Visual Arts DesignBabaylan Planning Institute, Guangdong Light Industry Vocational and Technical CollegeBabaylan Institute, Shunde Vocational and Technical College, Guangzhou International Art Expo, Guangzhou Outdoor Advertising Industry Association, Guangdong Animation Design Association, Guangdong Gem Trading Center, China Soft Decoration Research Center, Yangcheng Evening News Art Research Institute, Guangdong Radio and Television Station International Channel, LOGO Master, Braised Design, Guangdong Sun Paper, Guangdong Star Visual Culture Development Co., Ltd., Guangzhou Zeng Zhenwei Creative Design Co., Ltd., Gangqi Group Co., Ltd., Guangzhou Laowu Culture Communication Co., Ltd., Youzhi (Guangzhou) Cultural Creative Co., Ltd. sponsor Guangdong Zhixing Visual Culture Development Co., Ltd. Guangzhou Lingnan Impression Park Guangzhou Zeng Zhenwei Creative Design Co., Ltd.———————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————————- href=”https://funnybookish.com/”>Cinema788036 18177216982
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Reprinted from: Guangdong Baohui Association Design Committee